When developing the design, it was necessary to show all the strength, innovation and confidence of the company. The company sells electrical appliances, so we were inspired by the power and upward movement. This was reflected in the use of tiers in the stand and stairs, which we did not hide, but on the contrary made the main element of our stand.
All zones were thought out, and structures were developed in such a way that the stand could be assembled and disassembled and could be used in subsequent exhibitions. This allowed the company to use resources wisely and achieve its goals.
This project turned out to be quite non-standard in its daring combination of colors and textures. This became possible only thanks to the openness of customers to the new and unusual. But first of all, thanks to 100% trust in the creativity of the designer.